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Topic
Destination Decisions, Powered by the State of the American Traveler
Date & Time

Selected Sessions:

Mar 18, 2025 03:00 PM

Description
Uncover the latest trends shaping how U.S. travelers decide where to go in our annual webinar, “Destination Decisions, Powered by The State of the American Traveler.” Hosted by Miles Partnership and Future Partners, this session will share fresh research on leisure travelers’ latest destination selections, offer a look into their itineraries and explore what ultimately drives them to choose a destination. Plus, gain firsthand insights from three destination organization experts—Tamara Pigott, Executive Director of the Lee County Visitor & Convention Bureau, Kristin McGrath, Executive Director of the Pasadena Convention & Visitors Bureau and Vic Isley, President & CEO of Explore Asheville—as they discuss how to navigate the complexities of recovery after a natural disaster. They’ll share practical strategies for reopening and reengaging at the right time, including how to collaborate with the local industry, government and community. They’ll also highlight the critical role marketing and communication play in rebuilding traveler confidence and driving demand.